Thinking about changing your brand? This short guide asks important questions to see if it's time for something new. We talk about growing up, standing out, and connecting with people. A good rebrand helps your company show its best side and keep up with the times, making sure everyone understands what you're all about.

Investing in custom package design can actually help companies survive a recession – maybe even thrive.

By using Jungian Archetypes to create a consistent brand character, you can tell a compelling story that resonates with your target audience.

It's time to pack your bags, marketing pros, because the Millennial love affair with purpose-driven brands is evolving and it's not for the faint of heart.